I have recently updated my presentation “Can SMEs ignore social media?” Find out why your organization could not afford to stay out of social networks. Some interesting figures and examples of social media adoption. I am busy preparing a modified version of this presentation with regards to Social Media and the banking industry. Stay tuned! …
Leggi »[Source: WebProNews - 07/21/2009] Companies have long had problems putting numbers on social media marketing results.Wetpaint and the Altimeter Group have now released a study looking at how engagement with consumers through social media correlates with financial performance. The “ENGAGEMENTdb study” shows that companies who measured as having “the greatest breadth and depth of social media engagement” …